Page 74 - Napoleon Hill Think and Grow Rich Full Book | Success Learned

74

NAPOLEON HILL THINK AND GROW RICH

The bottom is a monotonous, dreary, unprofitable place for any person. That is
why I have taken the time to describe how lowly beginnings maybe circumvented
by proper planning. Also, that is why so much space has been devoted to a de-
scription of this new profession, created by a woman who was inspired to do a
fine job of PLANNING because she wanted her son to have a favorable "break."

With the changed conditions ushered in by the world economic collapse, came
also the need for newer and better ways of marketing PERSONAL SERVICES. It
is hard to determine why someone had not previously discovered this stupendous
need, in view of the fact that more money changes hands in return for personal
services than for any other purpose. The sum paid out monthly, to people who
work for wages and salaries, is so huge that it runs into hundreds of millions, and
the annual distribution amounts to billions.

Perhaps some will find, in the IDEA here briefly described, the nucleus of the
riches they DESIRE! Ideas with much less merit have been the seedlings from
which great fortunes have grown.

Woolworth's Five and Ten Cent Store idea, for example, had far less merit, but
it piled up a fortune for its creator. Those seeing OPPORTUNITY lurking in this
suggestion will find valuable aid in the chapter on Organized Planning.

Incidentally, an efficient merchandiser of personal services would find a growing
demand for his services wherever there are men and women who seek better mar-
kets for their services. By applying the Master Mind principle, a few people with
suitable talent, could form an alliance, and have a paying business very quickly.
One would need to be a fair writer, with a flair for advertising and selling, one
handy at typing and hand lettering, and one should be a first class business getter
who would let the world know about the service. If one person possessed all these
abilities, he might carry on the business alone, until it outgrew him.

The woman who prepared the "Personal Service Sales Plan" for her son now re-
ceives requests from all parts of the country for her cooperation in preparing
similar plans for others who desire to market their personal services for more
money. She has a staff of expert typists, artists, and writers who have the ability
to dramatize the case history so effectively that one's personal services can be
marketed for much more money than the prevailing wages for similar services.
She is so confident of her ability that she accepts, as the major portion of her fee,
a percentage of the increased pay she helps her clients to earn.

It must not be supposed that her plan merely consists of clever salesmanship
by which she helps men and women to demand and receive more money for he